30+ years' graphic design & typesetting experience, 25+ years' marketing & publicity experience
Originally trained in the printing and publishing industries, my creative journey has taken me from the design studio, to newspaper and magazine production, to art direction and ultimately to freelance graphic designer. Along the way I also worked in several 'corporate' positions during which I was able to add marketing and publicity directorships to my CV with organisations specialising in fields as varied as leisure and tourism, construction, engineering and corporate finance.
I've always been happiest however as a graphic designer and I established my current business in 1998 concentrating on helping clients tell their stories and achieve their objectives through individually tailored multi-media marketing and publicity campaigns including websites and social media. These clients' activities varied greatly but in the main they tended to be small and medium-sized businesses in the services sector (including start-ups), not-for-profit organisations and charities who I've helped communicate effectively using a combination of my experience in marketing, publicity, design and online technology.
Most recently I have returned to my roots so to speak, still helping clients to 'tell their stories', albeit this time much more literally; helping independent authors to self-published their work in print and e-book form. I find book design and typesetting so enjoyable that I'd be delighted if this ultimately became my principal focus.